In this post we are going to see step by step process of creating a free blog in blogspot or blogger.com and how to earn money with your blog.
Blog is basically a website that is regularly updated by an individual or a group of individuals.
Blogging is one of the best ways to make money online. Blogger.com / Blogspot.com is a free blog service provided by Google. It is one of the most used blogging platforms around the Internet. There are many other good alternatives like wordpress, tumblr etc. But i recommend blogger for all the newbies since blogger is free and easy to start. You don’t need to be a techie to deal with blogspot. There are several people who made blogging as their main profession and earning a good sum of money. I would like to share a few examples for your inspiration.
- Labnol.org aka Digital Inspiration – Amit Agarwal is a leading technology blogger. For almost a decade now, Amit has been writing at Digital Inspiration. Internet sources say that Amit might be earning $40,000 to $45,000 monthly. His blog digital inspiration is known for software tutorials.
- Shoutmeloud.com – Harsha Agarwal is another famous blogger in India who writes about blogging and making money online. He is earning $35,000 monthly from his blog ShoutMeLoud.
- Missmalini.com – Miss Malini is the top female blogger in India , she primarily writes about Bollywood. She is earning $30,000 per month. She is a great inspiration for many females in the field of blogging.
I promise you that you may not be able to earn this much amount of money easily 😉 (yet it is possible if you work hard) because the people listed above have spent years of hard work to get to where they are now. But i assure you that you can earn a decent income to run your life through blogging. All you need is PATIENCE.
Let us move on to the step by step process.
1. Choose Your Blog Topic
Topic is the most important factor for blogging. You can select any topic you want but make sure you are willing to explore about that topic. Just ask yourself two questions after selecting a topic.
- Am i passionate about that topic?
- Does this topic have good number of audience?
If you have valid answers then you are ready to go to the next step. You can take your own time to decide since this is the most important step of all.
2. Choose Your Blog Name
Blog name should explain what your blog is all about and it should be easy to remember. The most important thing is that it should be unique like email username. i.e. yourblogname.blogspot.com. That will be the URL for your blog. Initially it will be a sub domain of blogspot.com. Later you can buy and setup your own custom domain i.e. yourblogname.com. Make sure your blog name is unique so that getting a custom domain won’t be a problem.
Suggestion For Custom Domain
I personally recommend you to buy a custom domain for your blog but it is completely optional since we are discussing about zero investment plan. In blogspot, you will receive a subdomain i.e. infantinfo.blogspot.com that is owned by Google and you cannot transfer your blog to anywhere but when you purchase a custom domain i.e. infantinfo.com it can be converted to other platforms like wordpress easily and also you won’t lose your existing visitors. Any way you have to buy custom domain once you start earning from your blog.
Don’t setup your custom domain earlier in blogger even if you buy a domain, at least wait for few months before adding the custom domain to your blog due to SEO reasons. You might be wondering why, I will explain this in the SEO section as follows.
3. Create your free blog in blogspot / blogger
Follow this step by step tutorial to create your own blog in blogspot.com and make your first blog post.
Go to blogger.com / blogspot.com and sign in using your Google account
Enter your blog title and blogspot URL
Blog title is your blog name that will appear in the header of your blog and URL is a subdomain of blogspot.com, should be in small lettters without space. You can select any template listed below the title and URL field. For example, your blog name is Infant Info then the title and URL should be Infant Info and infantinfo.blogspot.com respectively.
Creating your first post
Fill Post Title, Article Body, Format and style your blog post
Post title is very important it carries more weight than any other text in a page in terms of SEO (search engine optimization). I will explain about SEO in my upcoming articles. So please try to include all the important keywords that users might search.
Write your first article in the content area and make use of the formatting options placed just above the content area.
Publish the blog post
Click the publish button placed parallel to the title text box. So you have a created your own website and published your first article. View your blogspot and its post by entering your blogspot URL (yourblogname.blogspot.com – created in step 2) in the address bar.
4. Driving Traffic To Your Blog
This is the most hardest part of every blogger’s journey. Your task is not accomplished until you drive people to see your blog, for that great content isn’t enough.
How should you drive people to your blog?
Facebook & Twitter plays a major role when it comes to social media. So you should create your brand pages in Facebook & Twitter. Invite all your family and friends to like and follow your page. Keep your page interactive by posting lot of user-engaging content that can be photo, video or messages instead of just posting links to your article.
Search Engine Optimization
Search Engine Optimization is a technique used to optimize our website to get higher rankings in Search engines like Google, Bing, Yahoo etc. This is where each and every blogger struggles.
Let me tell you a simple overview of how search engine ranks websites.
Search engine ranks webpages based on two factors
Both of these factors are important. I feel relevance don’t matter a lot when your website don’t have any reputation i.e. new domain don’t have any reputation.
How search engine find out whether a webpage is reputable or not? There are many things involved in finding a reputation of a website. Page rank is the most important factor used to find out the reputation and it is calculated based on backlinks to your blog. Simply reputation is measured by calculating how many websites talk about your website through linking your blogspot URL.
Relevance is basically finding out whether your website is relevant to the user searched query. Let us say a user searches “top blogging tips”, here relevance signal analyses whether your website has enough content related to blogging tips. However reputation occupies the first place and then comes relevance signal.
Blogspot Domain Reputation
I have said earlier that to keep your blog in the subdomain of blogspot.com, it is because blogspot.com has got great domain authority (reputation in search engines) so there are higher chances for your blogspot to get higher rankings in Google without much effort. If you can concentrate more in creating high quality content then it is easy to get high rank in Google. Trust me, you can easily rank for high keywords if you follow this trick. I have tested it personally. Didn’t believe me?
See the snapshot placed above. Second result is a blogspot blog that is ranking for a high competitive keyword “Facebook page hack” out of 46300k results. I do not find any strong backlinks pointing to the page when i look at the backlink profile of the particular blog, then how come this blogspot page is ranking for a high keyword?
It is because of the high domain reputation of blogspot.com and that is why it is ranking even though that particular blogspot post didn’t get any backlinks. Of course this is not the only reason, there are other factors too but what am trying to say is that getting higher ranking isn’t tough with blogspot.com while comparing to a brand new domain.
Be aware of copyrighted and illegal content, blogger will suspend your account if they see you involved in violation of their terms and conditions.
After few months you can setup a custom domain to transfer yourblogname.blogspot.com to yourblogname.com (301 redirect). This process will transfer all the SEO benefits (page rank, domain authority) of your old domain to new domain. So you may not lose your visitors and search engine rankings.
Referral users are users that are came from other websites to your blog. You can ask your family and friends who has their own blog to link to your blogspot that might drive some traffic.
Let us move on to the final step monetizing through Adsense 🙂
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5. Monetizing Your Blog
Monetizing your blogspot blog can be done by putting advertisements either from third party or from ad publishers. You will get paid accordingly. There are many ad publishers program. Google Adsense is the best way to monetize your blogspot but to do this you should have an approved Adsense account. Getting your Adsense account approved using your blogspot blog is somewhat easy when comparing approval through other websites. Your blog must be 6 months old to apply for an Adsense account. So you should make use of this 6 month period to develop your blog to some extent and then you can apply for Adsense.
Click Earnings tab in your blogspot / blogger dashboard to sign up. Fill up the form and submit it. The approval process may take up to a week.
You will be able to see an option to display ads in the earnings tab of blogger dashboard once you get an approved Adsense account. Switch it to on to display ads in your blog. Whenever a user clicks on an ad in your blog you ll get money. Please read their terms and conditions properly. If you click on your own ad you might get banned and your earnings will be returned to the advertiser. You can login to your Adsense dashboard to check Adsense earning. You will get paid in your bank account once you reach the payment threshold of $100 USD.
I hope this article is useful for all those who want to make money online. Please share your feedbacks and comments.